Saturday, March 21, 2020

Samuel Gompers Vs Terence Powderly essays

Samuel Gompers Vs Terence Powderly essays Samuel Gompers and Terence Powderly have some things in common, as well as different. Samuel Gompers was born in London, England on January 27, 1850. When he was only ten years old, He dropped out of elementary school to be a shoemaker. When he was thirteen years old his family moved from London, England to New York. He then became an immigrant cigar maker when he was fourteen years old. He did this because he wanted to help his father make and sell cigars. After living his wonderful life, he died in 1924. Terence Powderly was born in Carbondale, Pennsylvania, 1849. He attended school until he was 13 years old and had a job as a railroad worker. He later became an apprentice to a machinist, and in 1871 he joined a local chapter of the Machinists and Blacksmiths International Union. In 1879, the head of the order of the Knights of Labor, Uriah Stephens, retired. Terence then was rewarded the leader of the Knights of Labor, an all-exclusive union found in 1869. Terence Powderly died in 1924. The similarities of Terence and Samuel are that they both were involved with labor unions. They both needed money to support their families and themselves. They each dropped out of school at an early age. Both started strikes for better working conditions and higher pay. They both were fired from their jobs because of this cause. They both were respected in their high positions. Samuel became the President of the United States and Terence became the leader of the Knights of Labor. Some of the differences were that Samuel dropped out of school at the age of ten years old to help his father with the cigar business. Terence dropped out of school at thirteen years old to get into the railroad business. They had different ideas on the effect of a strike. Terence was afraid of starting a strike because he felt he would not win and was more comfortable using the boy ...

Thursday, March 5, 2020

Creating 10x Visual Content With John T. Meyer Of Lemonly

Creating 10x Visual Content With John T. Meyer Of Lemonly Exclusive interviews continue from Garrett Moon’s book, The 10X Marketing Formula, which features top marketing professionals who uncover uncommon marketing mindsets, methods, and growth strategies. In this episode, we’re talking to John T. Meyer, CEO and co-founder of Lemonly, which is a visual marketing firm. John started Lemonly as a way to educate people about how digital media is a way to reach customers, and eventually the business ended up specializing in infographics. Lemonly helped build and pioneer the infographics industry, and it has evolved into visual storytelling the secret sauce. Humans are visual creatures bombarded by messages; infographics make the world less noisy and confusing Infographics transitioned from visualizing data to a storytelling formula, where there is a beginning, middle, and end Core types of stories offer familiarity and ability to predict what will happen Lemonly starts with content by creating an outline that features the goal, 3 main points, and summary/call to action Web of Content: Where will content live to connect and hook pieces on mediums Issues related to driving traffic through visuals on various social media mediums Visuals grab people’s attention, but you need a good story for ROI Other options available, but Lemonly offers person-to-person relationships Examples of 10X ROI results from visual content Infographics fail and don’t live up to full potential when delivery is blurry, squished; don’t do all that work, and then stumble at the end. Links: Lemonly 9 Clouds 10X-Marketing Formula by Garrett Moon Donald Miller’s StoryBrand Canva Infogram Piktochart Pablo by Buffer Write and send a review to receive a care package If you liked today’s show, please subscribe on iTunes to The Actionable Marketing Podcast! The podcast is also available on SoundCloud, Stitcher, and Google Play. Quotes by John T. Meyer: â€Å"We’re going to help really build and pioneer this industry of infographics, and now it’s really evolved to what we call visual storytelling.† â€Å"When we say info, or data, or content, it doesn’t necessarily have to mean quantitative.† â€Å"How do you tell a story in six seconds? I think you can, but it’s a different beast.†